David Bergen and Levi Strauss: Values that drive business success

David Bergen Photo Credit: Blogspot.com

Levi Strauss has lived up to values that it believes have been the key to its success in the clothing industry.  David Bergen, Levi Strauss’ former Senior Vice President and Global CIO, had shared the same principles with the company during his stint therein.

The Levi Strauss values

David Bergen Photo Credit: Uncrate.com

Empathy, walking in other people’s shoes: The company pays much importance in listening and responding to the needs of its stakeholders, especially its customers and employees. It believes that empathy begins with giving close attention to what the company touts as “the world around us.”

Originality, being authentic and innovative: Levi Strauss made an excellent innovation when it produced the very first pair of blue jeans in 1873. Years after, with the help of executives like David Bergen, Levi Strauss has been able to maintain authenticity and innovation for its products, coming up with different designs that define each generation.

Integrity, doing the right thing: Levi Strauss aims not only to boost its clothing business but also to accomplish its responsibilities to the society as a whole.

Courage, standing up for what [it believes]: Throughout its years in the clothing business, the company has always made it a point to stand by its convictions and act on its beliefs.

David Bergen Photo Credit: Amazingmomsfatloss.com

David Bergen, a Levi Strauss former executive, now works as a Management Advisory Consultant at Alvarez & Marsal, advising several companies on proper IT management. More information about his career can be accessed at visualcv.com.

David Bergen: Before and after Levi Strauss & Co.

An expert in information technology, David Bergen, Levi Strauss & Co’s former Chief Information Officer and Senior Vice President, brings more than three decades of professional experience to the table, having worked for global brand names such as The Gap and Esprit.

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Mr. Bergen started his professional career in 1978 after earning his Bachelor’s degree in Management Information Systems from the University of Nevada. He worked as a Project Manager and Systems Engineer at Electronic Data Systems, a company that offers electronic data processing management.

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After three years, Mr. Bergen moved to work for The Gap, Inc. which started his career of developing IT solutions to clothing companies. He then worked for Esprit, another big name in the industry, in its IT application services.


David Bergen’s help in Levi Strauss’ growth is perhaps the highlight of his career. For eight years, he served as the company’s CIO, developing solutions for the improvement of the company’s inventory management and delivery rate at a time when the company was negotiating deals with major retailers such as Kmart, Target, and Wal-Mart.


At present, Mr. Bergen works as a Management Advisory Consultant at Alvarez & Marsal, a San Francisco-based professional services company where he meets with Fortune 500 CIOs to teach them about strategic planning and organization, among others.

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Learn more about the role of David Bergen in Levi Strauss’ development during the early 2000s by visiting www.visualcv.com.